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Partner Event: Startup Weekend San Francisco Mobile

Women 2.0 has partnered again with Startup Weekend! And this time, it’s all about Mobile! On Friday, July 23rd through Sunday, July 25th, 2010, Startup Weekend San Francisco will be happening at KickLabs to focus on mobile startups.

For the ones who don’t know Startup Weeekend, this is your chance to go from idea to prototype in a weekend! For those who have been to a Startup Weekend, this is a good way to experiment and try new thing, to be a better entrepreneur (ie. learning by doing!). For more info and to register, click here.

Women 2.0 members save 20% on Startup Weekend San Francisco tickets here.

We are holding a Founder Friday at District wine bar on Friday, July 23rd, 2010 @ 5pm. Afterward, we will be walking over to Startup Weekend together. For more info on Founder Friday San Francisco and to register, click here.

Founder “Two-sday” in Tel Aviv on July 13th!

Founder Friday is a Women 2.0 networking event organized in partnership with like-minded organizations like Startup Weekend. Everyone has to eat, so why not share a meal and startup stories? Meet fellow Women 2.0 members in your city! This time we’re meeting in Tel Aviv before Startup Weekend.

Women 2.0 Founder “Two-sday” on Tuesday, July 13th in Tel Aviv!

Ruthy Kaidar, an entrepreneur in the medical devices field, has made dinner reservations for us on Tuesday, July 13th, 2010 @ 6:30pm. Join fellow Women 2.0 founders, aspiring and current, for dinner to meet each other before attending Startup Weekend Tel Aviv. Please RSVP here by Sunday, July 11th, 2010 so we know how many people to expect for Founder “Two-sday” in Tel Aviv.

Founder Fridays are usually on Fridays as Startup Weekends usually start on Fridays. However Startup Weekend Tel Aviv starts on Wednesday, we are hosting Founder Twos-day on Tuesday. “Founder Two-sday” refers to Women “2.0″ as well as the saying “Twice as good on a Tuesday.”

Women 2.0 members save 50 shekels on Startup Weekend Tel Aviv tickets when you register here. Read More »

Announcing Women 2.0 Labs - This Summer 2010

Women 2.0 Labs is a new 5-week program (July 6 - August 5, 2010) for engineers, designers, biz dev and marketing mavens to begin to develop high-growth technology ventures in San Francisco, CA.

This Women 2.0 program is open to both women and men.

Application to Women 2.0 Labs is now closed. Selected participants will be notified June 25, 2010.

Keep your day job, join us afterward! Over the course of five weeks, selected participants will moonlight in teams at the Women 2.0 Labs co-working space — and every Thursday night, demo their latest startup prototype.

Week 1 — Teams form around ideas
Week 2 — Product release
Week 3 — Product release
Week 4 — Product release
Week 5 — Product release (Final Demo Night)

Participants will be joined by industry leaders who will serve as visiting advisors.

Do the math:

   5 engineers (software, hardware, bio)
+ 5 more engineers (students)
+ 5 designers
+ 5 business / marketing people
+ 5 week program
+ 5 days a week (M-F after work)
+ 555 dollars to join the race
—————————————
= 5 startups will emerge

Why $555? Two reasons:

  1. If you rent a co-working spot in San Francisco, it would cost $500 per person a month. Not only are we providing a co-working space, we are creating a hyper-smart environment for you to build, and we are giving you access to investors and entrepreneurs for advice. We want you to build authentic relationships and great products.
  2. We do not take equity.

Add up your “eating out” money each month, it’s about the same. Save it by investing in your startup!

Refund Policy: Due to the up front costs we incur and the structure of the program agenda, a 50% refund will be allowable until the end of the first week of the program. Refunds for emergency situations will be considered with proper documentation. Email us to discuss obtaining a refund.

Who should attend Women 2.0 Labs?

- Someone with an idea they’d like to validate, and passionately curious about starting a startup
- Someone without an idea, and passionately curious about starting a startup

How is Women 2.0 Labs different?

  • We are focused on rapid prototyping.
  • You work hands-on with potential team members.
  • You don’t have to quit your day job or drop out of school. Come with enough energy to burn the midnight oil after work/school hours.
  • There is no curriculum.

Are you a female engineering student?

Are you interested in founding a startup? Join us! We’ve reserved a few spots for female engineers still in school, or recently graduated, to join Women 2.0 Labs. Email baat@women2.org if interested.

Schedule for Women 2.0 Labs - Summer 2010

Women 2.0 Labs participants will meet on Thursday nights from 6pm to 9pm from July 6th through August 5th, 2010. Teams present their latest product releases each Thursday evening. Teams are allowed to use the San Francisco space to work on their startups on Monday/Tuesday/Wednesday/Friday from 6pm to 9pm.

Week 0 - Tuesday, July 6th, 2010
Idea Brainstorming and Team Formation.

Week 1 - Thursday, July 8th, 2010
Visiting Advisors: Ann Miura-Ko (Partner, FLOODGATE), Jon Callaghan (General Partner, True Ventures) Steve Blank (Creator, Customer Development).

Week 2 - Thursday, July 15th, 2010
Visiting Advisors: Eric Ries (Creator, Lean Startup).

Week 3 - Thursday, July 22nd, 2010
Visiting Advisors: Ryan Spoon (Senior Associate, Polaris Ventures), Saad Khan (Partner, CMEA Capital), and Rebecca Lynn (Principal, Morganthaler Ventures).

Week 4 - Thursday, July 29th, 2010
Visiting Advisors: Dave McClure (Investor, FF Angel LLC) and Mari Baker (President & CEO, PlayFirst).

Week 5 - Thursday, August 5th, 2010 — Final Demo Night
Visiting Advisors: Sukhinder Singh Cassidy (CEO, Polyvore), Julia Hartz (President, Eventbrite), and Theresia Gouw Ranzetta (Partner, Accel Partners).

We are currently accepting company sponsors to provide food/drink for an evening in exchange for your logo on this page and a 3-5 minute pitch at event. Please contact shaherose@women2.org if you are interested in becoming a sponsor.

Women 2.0 Labs will be held at True Ventures:

The San Francisco office of True Ventures is located at Pier 38
on The Embarcadero. View map here.

Women 2.0 Labs (Summer 2010) Visiting Advisors:

Ann Miura-Ko (Partner, FLOODGATE) - Thursday, July 8th, 2010
Ann is a partner at FLOODGATE where her investment interests include e-commerce, security, and big data. Ann is finishing up a Ph.D. in the Management Science and Engineering Department at Stanford University, where her research focused on mathematical modeling of computer security. She teaches High Tech Entrepreneurship at Stanford and is a frequent lecturer in courses such as Technology Venture Formation, High-tech Entrepreneurship, and the Mayfield Fellows Program. Ann holds a B.S. in Electrical Engineering from Yale.

Steve Blank (Creator, Customer Development) - Thursday, July 8th, 2010
Steve moved from being an entrepreneur to teaching entrepreneurship to both undergraduate and graduate students at U.C. Berkeley, Stanford University and the Columbia University/Berkeley Joint Executive MBA program. The “Customer Development” model he developed in his book is one of the core themes in these classes. In 2009, Steve was awarded the Stanford University Undergraduate Teaching Award in the department of Management Science and Engineering. In 2010, Steve was awarded the Earl F. Cheit Outstanding Teaching Award at U.C. Berkeley Haas School of Business.

Eric Ries (Creator, Lean Startup) - Thursday, July 15th, 2010
Eric is an author, speaker, and consultant for The Lean Startup. Previously, he co-founded and served as Chief Technology Officer of IMVU. He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). In 2007, BusinessWeek named Eric one of the Best Young Entrepreneurs of Tech. He serves on the advisory board of a number of technology startups and venture capital firms. In 2008, he served as a venture advisor at Kleiner Perkins Caufield & Byers.

Jon Callaghan (General Partner, True Ventures)
Jon is truly passionate about early stage companies. He has founded three companies of his own, and his venture capital career spans 17 years, includeing consistent early stage success. Before founding True, Jon was a Managing Director at Globespan, where he served on the boards of Copan Systems, FilmLoop, Glu Mobile (fka Sorrent), Ingrian Networks, Next Medium Networks, Nominum Corp., Plaxo, Sigma Dynamics, and Vazu. Jon holds a BA in Government from Dartmouth and an MBA from Harvard Business School.

Rebecca Lynn (Principal, Morganthaler Ventures) - Thursday, July 15th, 2010
Rebecca focuses on early-stage investments in mobile, health 2.0, Internet services and financial services. She serves on the boards of Lending Club and Practice Fusion. Rebecca began her career at Procter and Gamble, then joined NextCard as an early employee and led product development, later serving as VP of Marketing. Rebecca holds a JD/MBA degree from Haas School of Business and U.C. Berkeley School of Law. She also holds a B.S. in chemical engineering from the University of Missouri.

Ryan Spoon (Senior Associate, Polaris Ventures) - Thursday, July 22nd, 2010
Ryan Spoon is a senior associate in San Francisco at Polaris’ Dog Patch Lab. He focuses on investments in internet, technology and digital media. Prior to Ryan was VP of Marketing & Business Development at Widgetbox. Ryan spent 2003-2007 at eBay Inc as part of the internet marketing team, focusing on user acquisition, search engine optimization and social content properties. Most recently, Ryan launched and managed the Kijiji.com business. As a collegiate swimmer, Ryan founded beRecruited (acquired by RVS Ventures) and currently serves on the board. Ryan holds a B.A. from Duke University.

Saad Khan (Partner, CMEA Capital) - Thursday, July 22nd, 2010
Saad focuses on CMEA Capital’s software and Internet investments. He serves on the boards of Pixazza and Jobvite. Prior to CMEA, Saad was Partner at Garage Technology Ventures (GTV), a seed and early stage venture capital firm. During his career at GTV, Saad worked with many emerging technology, software, and digital media companies. Saad is a founding member of the FilmAngels. Saad holds a B.S. in Symbolic Systems and an A.B in Economics with Honors in Science, Technology, and Society from Stanford University.

Dave McClure (Investor, FF Angel LLC) - Thursday, July 29th, 2010
Dave likes to hang out with entrepreneurs, and occasionally help or invest in their startups if they let him. Dave has been geeking out in Silicon Valley for over twenty years, and has worked with companies such as PayPal, Mint, Founders Fund, Facebook, LinkedIn, SlideShare, Twilio, Simply Hired, O’Reilly Media, Intel, & Microsoft. Many years ago he used to do real work like coding or marketing or running conferences, but these days he mostly does useless stuff like sending lots of email, blogging, and hanging out on Facebook and Twitter.

Mari Baker (President & CEO, PlayFirst) - Thursday, July 29th, 2010
Mari is currently the President & CEO of PlayFirst. Prior to Playfirst, Mari was President & CEO for Navigenics. Mari was an executive-in-residence at Kleiner Perkins. Prior to that, Mari served as President of BabyCenter. Before joining BabyCenter, she played a significant role in the growth of Intuit for ten years. Mari has been recognized in the San Mateo County Women’s Hall of Fame, Fortune’s list of Silicon Valley’s Most Influential Women, and Advertising Age’s Top 100. Mari is a graduate of Stanford University with degrees in economics and sociology.

Julia Hartz (Co-Founder & President, Eventbrite) - Thursday, August 5th, 2010
Julia is a reformed Television Network Executive and comes to Eventbrite by way of Hollywood. During her tenure in the television industry, Julia was a creative executive at FX Networks. Prior to FX Networks, Julia worked in creative development at MTV Networks. Julia brings the creativity and energy of the entertainment business to Eventbrite, leading the company with innovative thinking and a keen sense of the consumer audience. Julia holds a B.A. from Pepperdine University.

Sukhinder Singh Cassidy (CEO, Polyvore) - Thursday, August 5th, 2010
Before joining Polyvore, Sukhinder was CEO-in-Residence at Accel Partners. From 2005-2009 Sukhinder was President of Asia Pacific and Latin America for Google, where she built the company’s presence from inception to scale across 40 domains and 103 different countries. Sukhinder first joined Google in 2003 as the General Manager for Google Local & Maps. From 1999-2003, Sukhinder was Co-founder and SVP of Business Development at Yodlee, and previously worked for Amazon.com, News Corp and Merrill Lynch. Sukhinder has served on the board of J.Crew, and is currently a board member at A Woman’s Nation and Jobtrain.

Theresia Gouw Ranzetta (Partner, Accel) - Thursday, August 5th, 2010
Theresia focuses on Internet and software investments with specific interest in vertical search/media, online media, advertising and security. She serves on boards of ForeScout, Glam Media, Imperva, Jasper Design Automation, Kosmix, LearnVest, Trulia, TRUSTe and Wetpaint. Theresia has worked in computer and communications industries since the late-1980’s as an entrepreneur, consultant and investor. Prior to Accel, she was founding VP of Business Development & Sales at Release Software. Theresia holds an Sc.B. in Engineering from Brown, magna cum laude and an M.B.A. from Stanford University.

Betty Kayton (CFO, Dropbox)
Betty has over 25 years of experience in the technology industry, as a key member of the executive team at high-growth, venture-funded start-ups. Her contribution ranges from strategic planning and fund raising to tactical challengers such as building appropriate infrastructure without stifling growth. Betty concurrently serves as CFO of several high tech companies (Wi-Fi/mesh networks, consumer products, Web 2.0, eLearning), and previously was CFO at Leapfrog, Nominum, MGA Entertainment. Betty holds an MBA from the University of Southern California and a B.A. from Pomona College.

David Newman (Artist in Residence, Women 2.0 Labs)
David is an American artist living in San Francisco documenting innovators in Silicon Valley & beyond with portraits painted from life since 2006, most recently painting exclusively with the iPad. A former student of painters Wayne Thiebaud and Joan Brown at UC Davis and UC Berkeley, Newman has painted with graphics systems, including the Mac, since the early 80’s. He worked in marketing with pioneering computer graphics firms including Via Video, Inc., Networked Picture Systems, and Island Graphics Corporation. As a courtroom artist (UPI) he covered notable trials, including the trials of Huey Newton and Dan White, in the 70’s.

Sponsorships

StartupToDo.com is graciously providing 6-month access to their productivity application for all Women 2.0 Labs participants!

Healthy Cakes is graciously donating an all-natural, sugar-free cake for the Women 2.0 Labs Pitch Night festivities!

Invest in a Future Female Founder w/ Women 2.0 Labs

Women 2.0 gives companies, organizations, and individuals the opportunity to invest in a future female startup founder with a $555 Women 2.0 Labs Scholarship.

Each scholarship covers the cost of the program for a female participant of Women 2.0 Labs, enabling a deserving applicant to join the 5-week program (July 6 - August 5, 2010) for engineers, developers, business and marketing individuals to develop high-growth technology ventures. Women 2.0 Labs participants keep their day jobs, testing and developing their startup ideas at night in San Francisco.

Donors receive:

  • The Women 2.0 Labs Scholarship named after the donor.
  • Exposure on the Women 2.0 website and social media channels.
  • Option to have a demo table on the last day of Women 2.0 Labs, which is an evening of presentations with the program participants, visiting advisors, and special guests from the Women 2.0 community.

Support a future female founder!

Email Shaherose to sponsor a Women 2.0 Labs participant this fall.

Etsy Cocktails and Crafts for a Women 2.0 Cause

Join Etsy and Women 2.0 for a Cocktails and Crafts event on Thursday, June 10th from 7pm to 10pm in San Francisco, CA.

This is a free event, and we will be accepting donations at the door for Women 2.0 Labs scholarships.

Meet Chad Dickerson (CTO of Etsy) and make some geeky crafts like DIY screen-printed mousepads at upstairs at Pier 38 in San Francisco. Have a cocktail or two on Etsy.com — or do both. Etsy is opening a new engineering office in San Francisco, and wants to get to know their neighbors.

Women 2.0 Labs Scholarships will be the beneficiariy of funds raised at the door, so please come and support us! For more info, click here.

Partner event: Structure 2010

See into the next three years of cloud computing at GigaOm’s Structure 2010 June 23-25, 2010 in San Francisco.
This two-day event will provide you with a content-rich look at the next three years of cloud computing. In two full days, you will experience:

  • 10 keynote speakers and fireside chats including VMware, IBM, Salesforce.com, Facebook, Amazon, CA, Akamai and more.
  • Over 100 session speakers in 25 sessions
  • 18 workshops on topics such as marketing cloud to SMBs, social enterprise, cloud architecture, storage and more.
  • 8 company announcements from companies including Spiceworks and AMD.
  • 11 LaunchPad companies
  • 4+ hours of networking time
  • 50 top-tier press including GigaOM editors
  • 1 research report from GigaOM Pro on industry solutions for private clouds FREE with your registration

Only GigaOM’s team of experienced journalists and industry analysts can bring together the people and uncover the opportunities in the IT infrastructure market with their signature insight, knowledge and candor.

Women 2.0 members save $100 on tickets with coupon code “WOMEN2″ when you register here.

Founder Friday in New York City on Friday, June 11th!

Founder Friday is a Women 2.0 networking event organized in partnership with liked-minded organizations like Startup Weekend. Everyone has to eat, so why not share a meal and startup stories? Then we will walk over to Startup Weekend together after dinner.

Women 2.0 Founder Friday on June 11th in NYC!

Tal Flanchraych (Co-Founder & VP Marketing, Cabulous) has made a dinner reservation for us at a Cuban/Spanish restaurant on Friday, June 11th, 2010 @ 5:15pm. Join fellow Women 2.0 founders, aspiring and current, by NYU for dinner before walking a few blocks over to Startup Weekend NYC together after dinner. We have made dinner reservations, so please RSVP here for dinner.

Women 2.0 members save $10 on Startup Weekend NYC tickets here.


Founder Friday in London on Friday, June 4th!

Alicia Navarro (Founder & CEO, Skimlinks) is hosting a Founder Friday in London on Friday, June 4th, 2010 @ 5:30pm for Women 2.0 founders, aspiring and current, to meet up and grab dinner before heading over to Startup Weekend London.

Please RSVP for Founder Friday London by Wednesday, June 2nd, 2010. Join fellow Women 2.0 founders, aspiring and current, in London’s South Bank for a Founder Friday dinner from 5:30pm to 7pm. The £25 price covers dim sum and 1 cocktail (additional drinks will need to be paid for separately).

We have reserved an area in the lounge upstairs, where there will be tables and seats but we will rotate every 5-10 mins to make sure everyone gets to mingle. After dinner, we will head over to Startup Weekend London at IBM South Bank together after dinner, which starts at 7pm.

Women 2.0 members save 25% on Startup Weekend London tickets here.


Want to hold a Founder Friday in your city?

If a Startup Weekend is not being held in your city, you may host an independent Founder Friday event. Please note that we are more likely to host a Founder Friday in your city sooner if a Startup Weekend is coming up. Founder Friday leads must be approved by Women 2.0 before hosting the event. Fill out the form here if you are interested in hosting a Founder Friday in your city!

Partner event: Mobilize 2010

Mobilize 2010 (September 30, 2010 in San Francisco) is the future of the mobile web. The conjunction of mobile computing and cloud-based services will unleash an entire new wave of product and market growth. Mobilize 2010 brings together thought leaders and practitioners of mobile web ecosystems for discussions, demonstrations and debate.

Women 2.0 members save $50 when you register for Mobilize 2010 here. Read More »

Angel Investor & Entrepreneur Roundtable (June 3rd)

Women 2.0 hosted an Angel Investor and Entrepreneur Roundtable on Thursday, June 3, 2010, 7pm in San Francisco with angel investors Anurag Nigam, Christina Brodbeck, Dan Martell, and Jim Chu.

This intimate Women 2.0 event brought angel investors and entrepreneurs together to advise startups on getting funding, launching a high-growth venture, and best practices.

Sophia Perl blogged about her experience at the Women 2.0 Angel Investor & Entrepreneur Roundtable.

We have some great pictures from the event here taken by Michael O’Donnell.

Deadline to apply: Monday, May 24, 2010.

These applications are limited to founders in early-stage startups: prototype, alpha, private beta and launch/live. Startups must have at least one female in the founding team to apply. Space is limited to 10-15 entrepreneurs. Selected participants will be notified by Friday, May 28th, 2010. Cost of the event for selected attendees is $75 a person. Apply now for your spot!

About Anurag Nigam:
Anurag (Anu) is an active angel investor, a serial entrepreneur and a community leader. He is President & Board Director of Sand Hill Angels, a group of 60 Silicon Valley angels. He has been an angel investor for the last 8 years, investing in 40+ companies including 3Tera (bought by CA), Modcloth and XGraph. His investing interests range from consumer Internet to medical devices. Anu is currently founder and CEO of BuzzBox, a personalized news service. Anu holds a B.S. in Electrical and Computer Engineering from Carnegie Mellon University.

About Christina A. Brodbeck:
Christina enjoys helping young start-ups, is an angel investor in Heyzap, and sits on the advisory board for Achron. Christina is currently the co-founder and CEO of Pickv, a relationship and dating site that matches people based on their interests such as music, movies, books, and tv shows. Prior to Pickv, Christina most recently worked at YouTube where she joined as an early employee in 2005 and was the company’s first UI Designer. Before joining YouTube, she worked at MRL Ventures, NASA Ames Research Center, and Keynote systems.

About Dan Martell:
An award-winning Canadian entrepreneur, Dan formed his first start-up, Spheric Technologies Inc., at age 25 and watched it grow by an average of 152% per year before he sold the company 4 years later. Now living in San Francisco, Martell spends the majority of his time looking at ways to build a bridge between Silicon Valley and his home province of New Brunswick. As an informal angel investor, he is active in advising entrepreneurs using metric-based marketing tactics to gain market adoption. Dan is the co-founder of FlowTown, a social marketing platform for small businesses.

About Jim Chu:
Jim has been an active angel investor since 2005. He started an internet consulting firm after graduating from Stanford, worked for Cisco where he ran marketing and business development in Latin America and Canada, lived in Africa working for Doctors Without Borders, and in the last 5 years has been investing, running, or working with startups, both bootstrapped and venture-backed. Jim is currently working on a social business venture providing clean water in Haiti. Jim holds both a B.A. and M.A. from Stanford University.

Partner event: OPEN Forum 2010 Silicon Valley

OPEN Silicon Valley (Saturday, June 5th, 2010) is proud to present the OPEN Forum 2010 to be held at the Computer History Museum in Mountain View, CA.

OPEN Forum attracts hundreds of professionals and entrepreneurs from top technology companies, exciting start-ups, global service providers and leading venture firms. This one-day conference will give you the unique opportunity to network with and learn from seasoned CEOs, venture capitalists, financial market experts, government policy makers and professionals from the Silicon Valley. Speakers include Sumaya Kazi (CEO & Editor-in-Chief, YoProCo), Leila Chirayath Janah (CEO, Samasource), and Ann Miura-Ko (Partner, FLOODGATE). For more info and to register, click here. Women 2.0 members save 25% with coupon code “women20″.

About Founder Friday

Founder Friday is a Women 2.0 networking event for current and aspiring female entrepreneurs organized in partnership with liked-minded organizations, especially Startup Weekend. Founder Fridays are hosted by a female founder in that city (see below for more info on being a host). Founder Friday is one way Women 2.0 extends its reach around the globe to further our mission of increasing the number of female founders of technology startups.

In line with Women 2.0’s action-oriented programming, Founder Friday encourages women to take action on bringing their entrepreneurial ventures to life. We recommend Founder Friday attendees to participate in Startup Weekend for hands-on experience with the entrepreneurial process. Similarly, we encourage female Startup Weekend attendees to check out Founder Friday to meet fellow female startup enthusiasts and build their networks.

Want to hold a Founder Friday in your city?

If a Startup Weekend is not being held in your city, you may host an independent Founder Friday event. Please note that we are more likely to host a Founder Friday in your city sooner if a Startup Weekend is coming up. Founder Friday leads must be approved by Women 2.0 before hosting the event. Fill out the form here if you are interested in hosting a Founder Friday in your city!

Here are some frequently asked questions:

I’m a guy. Can I go to a Women 2.0 Founder Friday?
Founder Fridays are geared toward current and aspiring female founders, but they are open to both men and women, as are all Women 2.0 events. The majority of the attendees are women (as usually seen on the Attendee List on Eventbrite) but a few men attend, usually as the female entrepreneur’s co-founder, or the +1 of a current female founder.

Founder Friday is sold out. Can I still go?
If Eventbrite shows that Founder Friday is sold out, sign up for a “Waitlist” ticket. If any attendees cancel, we will let you know of the open spot in the order that you signed up for the “Waitlist” ticket.

I’m a current or aspiring founder but I’m not planning to attend Startup Weekend. Can I still go to Women 2.0 Founder Friday?
Yes, but… The purpose of Founder Friday is two-fold: We recommend Founder Friday attendees to attend Startup Weekend for hands-on experience with the entrepreneurial process. Similarly, we encourage female Startup Weekend attendees to check out Founder Friday to meet fellow female startup enthusiasts and build their networks. However, if you have other obligations and are unable to attend Startup Weekend and are interested in Founder Friday, you are most welcome to join us!

It’s the day of and I’m running late. Is there anyone I can call to let them know?
Don’t worry, come as soon as you can. The event is structured such that attendees can walk around and mingle as they eat, so don’t worry that they’re waiting on you to serve dinner or start the event.

Based on the Attendee List on Eventbrite, it seems like the other attendees are much further along in developing their companies or have years of industry experience, while I’m much earlier in my career (current university student or recent grad). Can I still go to the Founder Friday?
The event is aimed at current as well as aspiring founders of companies. There are indeed quite a few founders, but those earlier in their careers do attend, including current students or recent grads. Also, realize that some attendees only list on Eventbrite the company they are founding or co-founding, so the list doesn’t show the other job(s) that they may or may not hold.

Female Founders to Watch from Startup Weekend

Women 2.0 is a frequent partner for Startup Weekend events in the Bay Area. Here are some female founders to watch that have launched ideas from Startup Weekends:

Sophia Perl (Co-Founder, Eventabulous)
Sophia leveraged the Startup Weekend process and participants to vet and build an idea. Today, she and a team member are developing a working prototype for Eventabulous.

Jennie Lees (Co-Founder & Developer, Project 42)
Project 42, or www.icanhassocialskills.com, came out of the recent South Bay Startup Weekend. Other female co-founders included Vivian C. Chien, Amy Piazza, and Adina Simu.

Alexa Andrzejewski (Co-Founder, Foodspotting)
Alexa brought her idea to Jumpstart Your Startup and then Women 2.0 Startup Weekend in 2009. Fast forward to 2010: Over 45,000 foods have been spotted around the world!

Mariya Genzel (Co-Founder & CTO, SayHired)
Recruiting was a pain point for her startup so Mariya came to the Women 2.0 Startup Weekend. She found a team member and created an innovative tech platform at SayHired.

Sue Kim (Co-Founder, Dress Me Sue)
Sue kick started Dress Me Sue at the Women 2.0 Startup Weekend. She found that the community support and friendships have lasted way beyond the weekend.

Do you know more female founders of startups that came out of a Startup Weekend? Let us know in the comments below.

Partner event: M.LOVE ConFestival 2010

M.LOVE ConFestival (June 23 - 25, 2010 in Berlin) brings together 200 thought leaders and innovators to discuss the powerful potential of mobile to act as a catalyst for community, change and inspiration.

This year, the speakers include Shaherose Charania (Co-Founder & CEO, Women 2.0), Leila Chirayath Janah (Founder & CEO, Samasource), Michelle Halsell (Founder & CEO, Missing Pixel), Allison Mooney (VP of Emerging Trends, MobileBehavior), Beverly W. Jackson (Senior Marketing Professional, The Recording Academy), Jess Greenwood (Deputy Director, Contagious), Jen McCabe (Founder & CEO, ContagionHealth), and Dawn Danby (Sustainable Design Program Manager, Autodesk). For more info and to register, click here.

Women 2.0 members save 20% on tickets with coupon code “MLOVE2010″.

Women 2.0 discount for tickets to Founder Showcase

The Founder Showcase, by TheFunded, is a quarterly startup pitch and networking event that highlights the newest cutting-edge businesses and helps innovators gain traction in Silicon Valley. Founder Showcase will be on Tuesday evening on May 18th, 2010 at Microsoft’s Silicon Valley campus. Applications for the showcase close on May 8th — apply today for Founder Showcase.

Save on Founder Showcase tickets and meet the Silicon Valley elite! Women 2.0 members receive 15% off tickets with coupon code “W20″

Watch as ten of the most promising early-stage companies, as selected by over 14,000 registered CEO Members of TheFunded.com, present to an audience of over 200 investors, founders, and members of the press. Rebecca Lynn of Morgenthaler Ventures is now on our Investor Judging Panel for the event! Read More »

Simultaneous Startup Weekends in California

Planning on being in San Jose this Friday night for Scrappy Startup or South Bay Startup Weekend? Join us for a Women 2.0 Mixer in the PayPal parking lot in San Jose on Friday!
On Friday, April 30th, 2010, Women 2.0 is meeting up in the PayPal parking lot from 5pm to 6pm. For those of you who are unable to attend Startup Weekend, this is a FREE opportunity to mingle with other startup founders (current and aspiring). People say “never eat alone” for good reason, and Women 2.0 is here to build relationships between entrepreneurs and startuppers! Food trucks in attendance will be MoGo BBQ and Treatbot, providing Korean BBQ tacos/sliders and ice cream, respectively.


Startup Weekend host Franck Nouyrigat on the mic.

Orange Labs’ Maria Iu and Pascale Diaine.

Women 2.0’s Shuchi Rana and Yelena Drabkin.

Attendees of the Women 2.0 mixer networking.

A (Few) Days in the Life of a Startup Weekend Participant

By Sophia Perl, South Bay Startup Weekend Participant

What startup idea can you and complete strangers come up with and work on for an entire weekend? I’ve always found the Startup Weekend concept interesting, more so from the perspective of a non-startup person. If you’re like me, you have many ideas brewing in the head but no time and/or place to let it all out. Startup Weekend gave me a taste of startup life and helped me meet some really cool and smart people.

The evening started off with some speakers on the topic of startups. Then the real fun began. Franck, our trusted Startup Weekend leader, invited whoever wanted to pitch to come up on stage and pitch for 60 seconds or less. About 40 to 50 people lined up to pitch their awesome and not so awesome ideas. Shaherose, Women 2.0 founder, helped out by summarizing the pitches for the audience. This turned out to be a harder task than I would have thought because some (not all) pitches were quite cryptic. Only the pitcher knew what he said and no one else understood. If another person can’t repeat or summarize your idea, it’s generally not good. Imagine having a confused investor.

I desperately wanted to pitch an idea. Then, 10 pitches in, the idea came to me. I pitched the idea of an event discovery application. I related it to an existing business but said it’s for events instead, and was pleasantly surprised that I was able to convey the idea in so little words and time.

My pitch strategy:

  • One-line pitch. Figure out how to relate your idea to an existing business so that you can use less words to explain it.
  • Who am I? Show that you have street-cred with the audience. People want to work with smart people.
  • What is the problem and who has the problem? Explain that you understand the problem well.
  • What is my solution? Talk about how only you can solve the problem.
  • What kind of skills are needed for the team? Ask for what you want and recruit with a focus.

After all the pitches were done, we were left to organize into groups. It took 30 minutes when all said and done. I did my best to keep my idea alive and recruited like crazy. That night, the survival rate for ideas was 50% (50 pitches boiled down to 25 projects). At the end of it, my team consisted of 3.5 developers (I counted myself as 0.5), 0.5 of a UI person (he was part-time with us), and 3.5 business folks (0.5 for me again!). A group size of 7 is not too bad considering some had as little as 2 and as high as 10/12.

For the next two days, my team worked hard at our assigned tables. Our goal was to have a working demo by Sunday night. We started off by re-introducing ourselves including skills and brainstorming on what we wanted to build. After that, it was work, work, work. We had multiple status checks throughout the day and constantly asked if anyone needed help. Everyone was there to work and get things done. It was great.

Sunday was the big demo/presentation day. It came sooner than we had hoped. Midway through the night, we presented our working demo of a light event discovery mobile web application. We kept the presentation light and somewhat funny because everyone was so tired already.

All groups had 5 minutes to present on Sunday. Most were interesting, some were not so much. Here are ideas presented: Foursquare for music listening, social networking at or before an event, delivery of pre-picked outfits for men, war game of Foursquare mayors, get a map of the parking rules on SF streets, finding the status of a person that you’re waiting for, privacy layer on top of Twitter to exchange messages with non-followers, and product recommendation site. In the end, the winner of the evening was EnglEasy, videogames to teach kids English. The judging criteria consisted of 1) wow factor, 2) investment attractiveness, and 3) team spirit. As a winner of Startup Weekend, EnglEasy got a chance to present (2 days later) at Web 2.0 Expo Launch Pad. Congratulations to them! They were also mentioned in TechCrunch. Woo hoo!

Overall, Startup Weekend was definitely a fun, worthwhile, and tiring experience. I signed up with the high hopes of meeting like-minded people and maybe contributing to a promising startup idea. I came away with both and much much more.

More on Startup Weekend: A hacker-entrepreneur’s survival guide to Startup Weekend by Jennie Lees.

Startup Weekend South Bay is Friday, April 30th through May 2nd, 2010 in San Jose, CA. Anyone can pitch an idea and build it in a weekend. Engineers, designers, marketers… everyone is welcome! The truth is that the Startup Weekend does not always “work” in building a startup in a weekend — 10% of the time, your project is founded, and 90% of the time, you meet someone you’ll still be in touch after the Startup Weekend.

Check out what happened from Women 2.0’s last Startup Weekend.

Not in the San Francisco Bay Area this weekend?
Los Angeles Startup Weekend is happening this weekend as well at the CoLoft in Santa Monica. Speakers include Scott Sangster, Mark Suster, Wil Schroder, and Sean Percival. Women 2.0 members save 20% with coupon code “women20″ here.

Women 2.0 Founders Named “Most Influential Women in Technology 2010″ in Fast Company Magazine


But we weren’t the only ones! We recognized a lot of Women 2.0 entrepreneurs on Fast Company’s “Most Influential Women in Technology 2010″ list:

Jen Bekman (Founder, 20×200)
Coming of age during the tech boom, Jen Bekman worked her way up through the online ranks - New York Online, Electric Minds, Netscape, Disney/GO Networks, AOL, Meetup - only to split the scene for what seemed like career derailment. In 2003 she founded her own eponymous brick-and-mortar art gallery … But it was actually a percolator for her next move. Read more at Fast Company.
» Watch the “Women 2.0 In Conversation with Jen Bekman” video here.

Clara Shih (Founder, Hearsay Labs)
She wrote the book on social media marketing - and now it’s used as a textbook at Harvard Business School. Released last April, The Facebook Era is the Bible for businesses wanting to increase their sales and consumer base through social networks. The San Francisco-based startup just raised another round of capital and plans to double its staff soon. Read more at Fast Company.
» Watch the “Women 2.0 In Conversation with Clara Shih” video here.

Claire Boonstra (Co-Founder, Layar)
Trained in civil engineering, Boonstra comes from a technical family and originally wanted to be a designer (she says in an interview that she wanted at one point to make the “Boonstra Bridge”). But when the world of architecture didn’t quite click, she veered into tech, starting at i-mode, an early precursor to cellphone internet browsing. … The idea for Layar was sparked. Read more at Fast Company.
» Claire Boonstra named in “Female Founders to Watch in Mobile”.

Danae Ringlemann (Co-Founder, IndieGoGo)
After years as an equity researcher studying business models of entertainment companies, Ringelmann co-founded IndieGoGo, a crowdfunding Web site for independent films. For filmmakers, IndieGoGo is a way to raise supplemental funds; for contributors - whose donations typically range from $50 to $500 - it’s a way to get perks like a name credit in the film. Read more at Fast Company.
» Listen to the “In Conversation with Danae Ringlemann” podcast here.

Caterina Fake (Co-Founder, Hunch)
Ever wondered where to grab lunch? Or which DVD set to buy? Or even what to wear on — gasp! — a first date? “Just ask Hunch,” says Flickr cofounder Caterina Fake, whose latest startup helps users make decisions by comparing what it knows about them to what it knows about others like them. The site has attracted more than 1.5M users and roughly $12M in funding… Read more at Fast Company.
» Watch the “In Conversation with Caterina Fake” video here.

Annie Chang (Co-Founder, LOLapps)
Don’t be fooled by the name of her startup. Annie Chang is pioneering a very serious business venture. Two years after the launch of LOLapps, Chang has finally published games that approach her ideal: In Band of Heroes, for example, if a user wins a war, every friend who joined his army shares the spoils; in Diva Life, users pair off to “clash” with other high-heeled avatars. Read more at Fast Company.
» Annie Chang spoke at a Women 2.0 event at UC Berkeley here.

Shinyoung Park (Founder, Funji)
In real life, most teens and tweens can’t hit the clubs or crash late-night parties. (We’re ignoring Miley Cyrus.) But on Funji, the first avatar-based social networking app for the iPhone, “they express themselves to friends in a virtual world, whenever and wherever they want,” says creator Shinyoung Park, who was a winner of Facebook’s fbFund competition last year. Read more at Fast Company.
» Watch the Women 2.0 “In Conversation with Shinyoung Park” video here.

Alexis Ringwald (Co-Founder, Valence Energy Group)
At Valence Energy, which she cofounded, Ringwald creates software to help decentralize the power grid into a network of smart microgrids, or communities that consume energy produced nearby and on-site. Eventually, Ringwald hopes to take her work full-circle, bringing microgrid breakthroughs to India, where on-the-grid power can be both inefficient and unreliable. Read more at Fast Company.
» Alexis Ringwald named in “Female Founders Successes of 2009″.

Susan Wu (Co-Founder, Ohai)
The U.S. virtual goods market will jump 60% this year to $1.6 billion, and analysts estimate worldwide annual revenue could reach $10 billion — the equivalent of Hollywood’s 2009 box-office earnings. Founder of online-gaming firm Ohai Susan Wu knew that virtual goods (products that exist only online) made real money, and she went after the digital wares like a hot commodity. Read more at Fast Company.
» Susan Wu named in “Female Founders to Watch in Social Gaming”.

Laura Fitton (Founder, OneForty)
Now she’s flexing her tech-trend-spotting skills once more by founding OneForty, an app store for Twitter. The service catalogues and curates the best extensions and apps for the microblogging service through a community of users who share and rate tools. Fitton has already gathered more than $2M in funding. If anybody can make it work for them, we think it’s you, Laura. Read more at Fast Company.
» Laura Fitton named in “Female Founders Successes of 2009″.

And all that talk about needing more women in venture capital? Cindy is here to help.

Cindy Padnos (Founder, Illuminate Ventures)
Illuminate Ventures is a VC firm focused on early-stage, high-tech investing, with a special interest in supporting women in business. “We invest in great opportunities, period. We try to capture some very interesting - and not very sought after-deals, where other firms don’t recognize the value because it looks different.” Her investing portfolio ranges from Internet advertising and 3D browsing to SaaS applications and SEO management. Read more at Fast Company.

Partner event: TechCrunch Disrupt 2010 & Hack Day

25 Takeaways from TechCrunch Disrupt
By Sumaya Kazi, guest blogger for Women 2.0

TechCrunch’s first “Disrupt” conference, where media meets technology, took place May 26-28, 2010 in New York. Disrupt brought together tech luminaries, big name venture capitalists, notable angel investors, and startups competing to become the next big thing on the TechCrunch stage.

If you weren’t able to make it, TechCrunch has made it available for replay here. If you don’t want to watch 30+ hours of footage, below you’ll find 15 bite-sized highlights and 10 startups worth spotlighting - all in all 25 takeaways from TechCrunch Disrupt. Read More »

Inside scoop: Startup and Venture opportunities

Lay-offs abound, meh. Startups are thriving and incubators are being launched in the Bay Area! The undercurrent of entrepreneurship is creating jobs and we’d like to give you the inside scoop.

Through the personal Women 2.0 network we are sharing a set of job and internship opportunities you wont find anywhere else. These are friends of Women 2.0 seeking to hire the best, so get on it and apply today!

If you are excited about any of the following positions, please drop us an email to jobs@women2.org with the subject line being the company name and position (ie. “Zazengo, Front-end UI Developer”). In the email, say why you want this job, why the company should hire you, a link to your LinkedIn profile, and be sure to attach your resume (ideally in PDF format). We will forward your interest on your behalf to the venture. Good luck!

Do you have a job, internship or sweat-equity opportunity available? Share it with the Women 2.0 community! Read More »

Partner event: Women 2.0 Save 20% on Smash Summit

SMASH Summit on Wednesday, May 12th, 2010 in San Francisco, CA is an exploration of social media marketing strategies, tactics, tools, and campaigns used by the most successful online companies to acquire and retain customers on search, social, and mobile platforms.

Speakers include Rashmi Sinha (SlideShare), Victoria Ransom (Wildfire), Lisa Marino (RockYou), Cynthia Neiman (Mattel), Laura Fitton (OneForty), Deborah Schultz (Altimeter Group), and La Sandra Brill (Cisco).

Women 2.0 members save 20% off regular price tickets with coupon code “Women2″ here.

Women 2.0 presents “Social Gaming 101″ on April 15

On Thursday, April 15th, 2010, Women 2.0 held “Social Gaming 101″, which featured founders and CEOs of social gaming startups in Pillsbury’s Palo Alto office. The panel shared best practices, tips, tricks, and even pitfalls of designing and implementing social games. Sue Zann Toh (Co-Founder & CFO, The Broth) told war stories from her startup’s early days of fixing bugs and keeping servers running. Sue Zann Toh reminds attendees that you can compete with the “big guys” even if your startup is small by launching early, and developing from there. The Broth’s Barn Buddy, which launched before FarmVille, has grown to 1.7M active daily users amid stiff competition.

Mari Baker (President & CEO, PlayFirst) followed up by demonstrating that the players who enter the market first aren’t necessarily the ones that win the end. “Does anybody remember Netscape or Excite?” Mari Baker asked the crowd. One of her tips was to check out the worst performing games for problems to avoid. Also, Mari Baker added that having a great product is the biggest key to going viral.

During her presentation, Amy Jo Kim (Co-Founder & CEO, Shuffle Brain) shared how she put her PhD in Behavioral Neuroscience to good use in Shuffle Brain to build games that exercise the brain and prevent dementia. Shuffle Brain explored a few monetization models but finally settled on merging with a subscription game site aimed at 50 to 70 year-old users. Nevertheless, Amy Jo Kim believes earned and purchased currency models are the most promising ways to monetize social games this year. With “the free to play/virtual goods [model], you monetize your most avid players the most,” Amy Jo Kim said. Having created some of the most popular social games on FaceBook including Causes, Zombies, and Vampires, panelist Blake Commagere agreed that dual-currency models have brought the best monetization opportunities to his games. “Ads… paid for your servers and kept you from starving.” By acclimating users to purchasing in your game using earned currency, the up-sell to purchasing $1 digital goods is easier.

The entire panel agreed that social games require a different work structure than traditional game titles. Mari Baker reminded the audience that in social games, you will spend more “man hours after launch than before.” Sue Zann Toh agrees, “the real work starts after launch.” Blake Commagere quipped that if “you’re not embarrassed by your product on day one, then you launched too late.”

Additionally, some of the panelists answer additional audience questions below (find their answers under their speaker bios).


Women 2.0 volunteers greet registered attendees
with name tags and cupcakes.

Terry Redfield (Founder & CEO, Real Life Plus) and Benjamin Wiles (Associate, Pillsbury Winthrop).

Attendees wrote their names, contact info, and wants/haves on the “Who’s here?” board.

Amy Jo Kim (Co-Founder & CEO, Shuffle Brain) gives a presentation on social gaming.

Mari Baker (President & CEO, PlayFirst) encourages small startups to innovate and capture market share.

Watch a video of Women 2.0’s “Social Gaming 101″ panel highlights on YouTube here.

This Women 2.0 event on social gaming was open to both women and men. Special thanks to Pillsbury for sponsoring this Women 2.0 event, and Shirley Lin (Founder, YoXi123) for driving the program and panel. Julie Blaustein provided event photography, and you can find pictures from the event here.

Watch a video of Women 2.0’s “Social Gaming 101″ panel highlights on YouTube here. Read More »

Female Founders to Watch in Social Gaming

In anticipation of the Women 2.0 event Social Gaming 101 for Fun and Profit on April 15, here are 6 women-founded social gaming startups to watch:

Amy Jo Kim (Co-Founder & CEO, Shufflebrain)
Shufflebrain builds smart games for a connected world. They’ve helped design games including Bejewelled 2, The Sims, and Rock Band. Follow Amy Jo on Twitter!

Emily Greer (Co-Founder & VP of Marketing & Finance, Kongregate)
Kongregate has thousands of free Flash games you can play online. Kongregate also allows users to upload games created in Adobe Flash or Director. Follow Emily on Twitter!

Shanna Tellerman (Founder & CEO, Wild Pockets)
Wild Pockets is building the next generation platform, designed for independent game developers. Follow Shanna on Twitter!

Sue Zann Toh (Co-Founder & CFO, TheBroth)
The Broth is the social game company that makes popular Facebook games, like Barn Buddy. Read Sue Zann’s blog!

Susan Wu (Co-Founder & CEO, Ohai)
Ohai builds massively multiplayer games for everyone. Ohai’s first game is the world’s first major MMO set in the dark world of modern vampires. Follow Susan on Twitter!

Terry Redfield (Founder & CEO, Real Life Plus)
Real Life Plus is creating a virtual world that is fun, immersive, and simple to use. Follow Real Life Plus on Twitter!

Do you know more female founders of social gaming startups? Let us know in the comments below.

Tech, Gender, and the Future of Women #greenfest

Women 2.0’s Baat Enosh will be speaking on “Technology, Gender, & the Future of Women in Bay Area Industry” alongside Kaliya Hamlin (Facilitator, She’s Geeky Unconference), Sharon Vosmek (CEO, Astia), and Vivek Wadhwa (Senior Research Associate, Harvard Law School) at the Green Festival on Sunday, April 11th, 2010. The panel starts at 3pm in the SF Concourse Exhibition Center. For more info, click here.


Request your Geeks On A Plane (GOAP) app!

Geeks On A Plane is returning to Asia with a tour that kicks off at the Shanghai World Expo and moves on to Beijing, Seoul and Singapore.

There are only 20 spaces available for the core GOAP group traveling together from San Francisco. But all invited are welcome to join up with GOAP locally at each or all of the cities we visit.

Want to attend?
Request your invitation here.

Read More »

Women Techies Unite at SXSW (March 12-16, 2010)

Updated on March 20, 2010 — Baat Enosh from Women 2.0 shares her story from SXSW.

“It was quite the attraction. There wasn’t a woman who walked by (and lots of men too) who didn’t stop to see what it’s all about,” said Baat. Ranging from research to mailing lists, the organizations who participated provide a wide spectrum of tools to raise awareness for women in technology (or lack there of..).

Conversations on the topic of women in tech (both spontaneous and at the panels) addressed the entire pipeline — from teaching K-12 about creating technology (”Duh, it’s like tech for girls”) to finding out “What guys are doing to get more girls in tech”. Some were more useful than others, but at least it is clear that there is a discussion taking place. And many are involved in it! It was refreshing to see the collaboration by the different “women in tech” organizations.

Special thanks to Kaliya Hamlin for such a great initiative. Echoing the thoughts of Sharon Vosmek of Astia: We are all a part of a movement. No one is going to move the needle alone. We need to work with each other to get big results.

Read More »